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Analyze the results

​If using CAI’s subscription-based service, you can get a report on the impact of your message. Within 48 hours review the data from the message. You can also review any feedback you received from the message by email.

Ask yourself:

  • ​How many people opened the message?
  • How many people took action?
  • Do we need to send another message? If so, to who? Targets that acted or targets that did not act?
  • Should we shift the target of the message?​

<< Draft the Alert​​​​​​​

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